Effective date: 8 November 2026
Blind Centric respects your privacy. This policy explains what personal information we collect through blindcentric.co.za (“the website”), how we use it, who we share it with and the choices you have. We process personal information in line with the Protection of Personal Information Act, 2013 (POPIA).
1. Who we are
Blind Centric
47A Ashley Ave, Glen Ashley, Durban, 4051
Phone / WhatsApp: 074 844 0180
Email: showroom@blindcentric.co.za
Information Officer: Jarred Baney
Email: jarred@blindcentric.co.za
Phone: 074 844 0180
2. Information we collect
Information you give us
- Quote form: your name, phone number, email address, area, the product you are interested in and any message you add.
- Phone, WhatsApp and email: the details you share when you contact us directly.
Information collected automatically
Like most websites, we collect technical information when you visit, such as your browser and device type, the pages you view, the date and time of your visit, your IP address and how you arrived at the site (for example from a Google or Facebook advert). We collect this using cookies and similar technologies, described in section 5.
3. How we use your information
- To respond to your enquiry, prepare a quote, and arrange a measure-up or installation.
- To provide after-sales service and honour our warranty.
- To understand how visitors use the website so we can improve it.
- To measure how well our advertising works and to show relevant adverts to people who have visited our site.
We do not sell your personal information.
4. Advertising and analytics partners
We use the following services. Each one processes information in line with its own privacy policy.
- Google Analytics helps us understand how the website is used.
- Google Ads measures which adverts lead to enquiries and lets us show adverts to previous visitors (remarketing) on Google and partner websites. When you send the quote form, your email address and phone number are shared with Google in a scrambled (hashed) form so it can match the enquiry to an advert you clicked. You can manage how Google advertises to you at My Ad Center.
- Meta (Facebook and Instagram) — the Meta Pixel and Conversions API measure which Facebook and Instagram adverts lead to visits and enquiries. When you send the quote form, your email address, phone number and name are shared with Meta in hashed form, along with technical details such as your IP address and browser. This only happens if you have not rejected cookies. You can manage your ad preferences in your Facebook or Instagram settings.
- WhatsApp (owned by Meta) is used when you choose to message us. Your conversation is handled under WhatsApp’s own terms and privacy policy.
Google, Meta and Microsoft (which hosts our email) may store and process information outside South Africa. They are bound by their own privacy commitments and data-protection laws that offer a similar level of protection.
5. Cookies and your choices
Cookies are small files a website stores in your browser. We use them for analytics and advertising. When you first visit, a banner lets you accept or reject these cookies, and you can change your choice at any time using the Cookie settings link at the bottom of every page. If you reject cookies, we switch off Google and Meta tracking and remove their cookies from your browser.
| Name | Provider | Purpose | Kept for |
|---|---|---|---|
| _ga, _ga_* | Google Analytics | Distinguishes visitors so we can count visits and see how the site is used | Up to 2 years |
| _gcl_au, _gcl_aw | Google Ads | Links visits and enquiries to Google adverts | Up to 90 days |
| _fbp, _fbc | Meta | Links visits and enquiries to Facebook and Instagram adverts | Up to 90 days |
| bc_consent | Blind Centric (stored in your browser) | Remembers your cookie choice | 1 year |
| bc_attrib | Blind Centric (stored in your browser) | Remembers which advert or campaign brought you to the site, so we know where enquiries come from | 90 days |
| bc_wa_* | Blind Centric (stored in your browser) | Stops the WhatsApp chat window popping up repeatedly | Your browsing session, or until cleared |
You can also block or delete cookies in your browser settings, although some parts of the website may not work as intended.
6. Who we share information with
We only share personal information with people and service providers who need it to help us run our business, such as our website host, our email provider and the advertising and analytics partners listed above, and only for the purposes in this policy. We may also disclose information if the law requires it, or to protect our rights or the safety of others.
7. How long we keep it
We keep enquiry details for as long as we need them to deal with your enquiry and any work that follows, including warranty and after-sales service, and to meet our legal and tax record-keeping obligations. After that, we delete or anonymise them.
8. Security
We take reasonable technical and organisational steps to protect your personal information against loss, misuse and unauthorised access. However, no method of sending or storing information over the internet is completely secure, so we cannot guarantee absolute security.
9. Your rights
Under POPIA you have the right to:
- ask whether we hold personal information about you, and request a copy of it;
- ask us to correct or delete information that is inaccurate, out of date or that we are no longer allowed to keep;
- object to us using your information, including for direct marketing; and
- withdraw your consent at any time (for cookies, use the Cookie settings link).
To make a request, contact our Information Officer, Jarred Baney, at jarred@blindcentric.co.za. If you are unhappy with how we have handled your information, you may complain to the Information Regulator (South Africa) at inforegulator.org.za.
10. Changes to this policy
We may update this policy from time to time. The latest version will always be on this page, with the effective date shown at the top.
11. Contact us
If you have any questions about this policy or your personal information, contact our Information Officer, Jarred Baney, at jarred@blindcentric.co.za or call 074 844 0180.